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Director of Sales - B2B3P PartnersUnited States

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Director of Sales - B2B

3P Partners
  • US
    United States
  • US
    United States

About

The Director of Sales - Wholesale Ingredients is a key leadership role responsible for driving revenue growth, expanding B2B customer relationships, and leading a diverse sales team (6 direct reports). Responsible for developing and executing sales strategies, overseeing key customer relationships, and establishing best-in-class sales processes to optimize performance. The Director of Sales - Wholesale Ingredients will develop the annual sales plan and manage monthly forecasts for this segment of business to align with overall business objectives.
The ideal candidate has a deep understanding of natural and organic ingredient sales, a strong track record in B2B business development, and experience leading, mentoring, and developing a high-performing sales team.
Key Responsibilities Sales Strategy & Business Development
Develop and execute a strategic sales plan to drive revenue growth and expand market share. Identify and pursue new business opportunities with food manufacturers, co-packers, and industrial buyers. Build and maintain strong relationships with key B2B customers, ensuring long-term partnerships. Lead contract negotiations, pricing strategies, and account management best practices. Collaborate with marketing and product teams to develop sales materials and promotional initiatives. Sales Team Leadership & Development
Manage, mentor, and develop a sales team of five, providing leadership and professional growth opportunities. Support team members in sales strategy execution, negotiation skills, and customer relationship management. Set clear goals, KPIs, and expectations, ensuring accountability and alignment with business objectives. Conduct regular team meetings, performance reviews, and one-on-one coaching sessions. Foster a collaborative, high-performance sales culture focused on results and continuous improvement. Sales Planning, Forecasting & Process Implementation
Develop and manage the annual sales plan, aligning targets with business goals and market opportunities. Oversee monthly sales forecasts, ensuring accuracy and alignment with financial planning. Implement structured sales processes, CRM tools, and forecasting methodologies to improve visibility and pipeline management. Train and support the sales team in CRM usage, data-driven decision-making, and performance tracking. Optimize customer segmentation and targeting strategies to maximize efficiency and profitability. Customer & Market Insights
Analyze market trends, competitive activity, and customer insights to refine sales strategies. Work with operations and supply chain teams to ensure product availability and seamless fulfillment. Provide ongoing feedback to product development teams to align innovation with customer needs. Represent the Company at industry trade shows, networking events, and customer meetings. Qualifications & Experience
Bachelor's degree in business or related field (MBA preferred). 10+ years of experience in ingredient B2B sales or related field (natural and organic ingredients preferred). Proven leadership experience managing and developing a sales team, with a strong ability to coach and mentor. Strong expertise in ingredient sales, contract negotiations, and account management. Experience developing and managing an annual sales plan and monthly forecasts. Experience designing and implementing sales processes, CRM tools, and performance tracking systems. Strong analytical skills with experience in market analysis, forecasting, and pricing strategies. Excellent presentation, negotiation, and relationship-building skills. Entrepreneurial mindset with a passion for the natural and organic food industry.
  • United States

Languages

  • English
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