Sponsorship Activation Manager

Job Overview

The Manager of Sponsorship Activation will collaborate with clients and internal teams on the strategy and management of sponsorship assets for the Dallas Mavericks. In this role, you will be responsible for leading key initiatives inclusive of driving revenue through upsells, execution of various activations, and fostering meaningful relationships with sponsors while upholding the integrity of the Dallas Mavericks brand and core values.

The candidate should have a proven record of success demonstrating first-class service, creativity, reporting and management skills, inventory management, solution-based ideas, and possess the ability to deliver assets in a successful manner that may lead to additional opportunities for generating revenue.

Execution and Implementation of Sponsorship Assets and Deliverables:

• Understand the business goals and objectives of your client and strategically provide solutions and recommendations to grow their business and help connect their brand to the Dallas Mavericks fan base
• Serve as main point of contact and work cross-functionally with internal teams to ensure an elevated level of execution, customer service, and fulfillment of all deliverables within budget parameters
• Manage corporate sponsorship accounts and asset details via CRM system
• Work Dallas Mavericks home games and other Mavericks events assigned to execute and monitor sponsor activations, including nights, weekdays, weekends, and holidays

Revenue Generation and Inventory Ideation:

• Utilize research & data analysis to position campaigns, shift assets as needed, and deliver proof of performance
• Identify, present, and sell new activation ideas to drive upsell revenue by utilizing internal resources and sales tactics

Sponsor Communication and Relationships:

• Build strong relationships with sponsors and establish trust that contracts will be executed successfully
• Identify synergies between priorities/initiatives and corporate sponsor objectives
• Provide regular and consistent communication including recaps, reporting, and proof of performance updates
• Plan and execute events, promotions, sweepstakes, and VIP experiences

Qualifications, Skills, and Education Requirements:

• Bachelor's Degree (Sport Marketing/Advertising/Marketing ideal)
• 3-5 years of corporate sponsorship sales and/or

Nice-to-have skills

• Data Analysis
• Event Planning
• Reporting

• Dallas, Texas, United States

Work experience

• Product Owner / Product Manager
• CRM Campaign

Languages

• English