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Data Scientist
Ralph Lauren Corporation
- City of London, England, United Kingdom
- City of London, England, United Kingdom
About
Build predictive models to forecast customer behaviour, including purchase patterns, identification of life events and influence on purchase mission to enhance personalized customer experiences across all channels Create sophisticated customer segmentation using behavioural, transactional, and demographic data Collaborate on design of test & learn methods to measure CRM initiatives' effectiveness Monitor performance to ensure models perform as effectively as possible for continuous improvement Communicate algorithmic solutions in a clear, understandable way. Leverage data visualisation techniques and tools to effectively demonstrate patterns, outliers and exceptional conditions in the data Collaborate with CRM and regional marketing teams to align with campaign goals and customer segmentation strategies Partner with engineering and data teams to ensure scalable solutions. Continuously monitor and improve model performance using data insights and feedback
Experience, Skills & Knowledge
Relevant experience in Customer Marketing Data Science including applied statistics and machine learning techniques (supervised and unsupervised learning, natural language processing, Bayesian statistics, time-series forecasting, collaborative filtering etc) Proficiency in Python with familiarity to ML libraries e.g. pandas, numpy, scipy, scikit-learn, tensorflow, pytorch) Familiarity with cloud platforms (GCP, AWS, Azure) and tools like Dataiku, Databricks. Experience with ML Ops, including model deployment, monitoring, and retraining pipelines. Ability to work cross-functionally with marketing, CRM, and engineering teams. Experience in a global or multi-regional context is a plus
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Languages
- English
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