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About
At Lexipol, our mission is to create safer communities and empower the men and women on the front lines with market‑leading content and technology. Our top‑notch team works closely with law enforcement, fire, EMS, and corrections professionals to tailor our solutions to better address today’s challenges and keep first responders coming home safely at the end of each shift.
Working at Lexipol means making a difference – day in and day out.
The Work As a Sales Development Representative (SDR) at Lexipol, you will generate new business opportunities by making outbound calls, engaging prospects, and setting qualified appointments for our SaaS sales team. You’ll be the first point of contact with potential customers, qualifying product fit and building interest through a needs‑based, solution‑selling process. SDRs at Lexipol play a higher‑level role than at many companies, driving the lead engagement portion of the sales funnel while collaborating with a passionate team dedicated to making a difference.
SDR Quarterly Revenue – Achieve / exceed quota targets (30%)
Create a territory prospecting plan in collaboration with partnered SAEs
Execute daily on the prospecting plan
Plan, execute, assess, adjust, execute – we follow this process daily
Cross‑sell prospects on our various solutions
Partner with your aligned Senior Account Executive to develop the territory in a manner that consistently meets or exceeds revenue quota
SDRs generate a pipeline of new opportunities at levels to achieve targeted revenue goals
Outbound Prospecting Activities (50%)
50 activities or more per day are reached through a combined total of emails and phone calls
Conduct outbound calls to prospective customers to introduce our software solutions, qualify leads, and schedule appointments for our sales team
Research and identify new potential customers and decision makers within target accounts
Keep accurate records of prospecting activities and sales opportunities in Salesforce
Collaborate with sales and marketing teams to ensure alignment on messaging and strategies
Continuously improve sales skills and product knowledge through training and coaching
Conduct educational calls as well as a needs assessment of each prospect
Build a pipeline of online demo meetings for your partnered SAEs for the following week
Consistently book 10 demos that occur each week for your partnered SAEs
Follow a disciplined approach to maintaining a rolling pipeline; keep pipeline current and moving up the curve
Maintain CRM system daily by documenting thorough and accurate customer and pipeline information
Find untapped revenue through gathering referrals, referred introductions, and intel, and network to find out where we could generate significant new business
Consistently follow our communication cadence pattern with prospective agencies
Uncover and discover additional opportunities for Lexipol to partner with the agency through utilization of our products and services
Aligning our solutions through a needs‑based assessment process (10%)
Managing, disseminating, and maintaining their policies
Conducting their training, and what their training goals and requirements are
Approaching wellness initiatives: Do they have wellness resources in place? If so, we assess resource utilization and the effectiveness of engagement by department personnel and their families
Foster a culture of collaboration and teamwork (10%)
Work with internal stakeholders, including Senior Account Executives, Customer Success Managers, and Business Development Managers to optimize growth with prospects and customers
Partner with, inspire, and provide effective communications with multiple levels of personnel within Lexipol
Requirements: To be considered for this role, you will have this experience
Minimum of 2 years of experience as an SDR, BDR, Account Executive, or SAE, within the most recent three years, responsible for outbound sales or appointment setting in a SaaS or technology‑related field other than telecom is required
Excellent prospecting and telephone sales abilities
Strong job tenure with history of success
Excellent communication and interpersonal skills, with the ability to build rapport and establish trust with potential customers
Proven ability to rapidly build rapport and gain the confidence of prospects and clients
Results‑driven and comfortable working in a fast‑paced, high‑growth environment
Professional experience with Salesforce and/or other CRMs for tracking and prospecting
Preferred Experience
Consistent record of accomplishment of meeting sales targets in a territory
Public safety centric consultative sales approach
Proven ability to self‑manage daily sales tasks, activity, and quota attainment
Proficient with Salesforce, Microsoft Office Suite applications, or other CRM
Documentation mindset: willingly enter high levels of documentation to facilitate the sales process
Target Outcomes / Target Results
Achieve objectives
Monthly/quarterly sales goal attainment
Increasing/improving mental/physical wellness resources available to the public safety community and other solutions designed to increase the safety and effectiveness of first responders
Weekly activity goal attainment
Onboarding
Two‑week training process
Week One: Learn the market, the industry, and Lexipol products and solutions
Week Two: Learn and train on operations; use of Salesforce Lightning Console; sales and prospect qualification process
Train with senior SDRs on what they do daily each training week; we refer to this type of observational training as “shadowing”
Observe online demos presented by Senior Account Executives
Top Performing SDR Value Proposition
Professional Development: strong culture of personal development & professional growth
⌛ Predictable weekday work hours
Career pathing: successful high performance can open opportunities to move into roles such as an SDR Team Lead, Customer Success Manager, or Senior Account Executive
Benefit from mentoring and coaching by both SDR Team Leads and SDR Managers
Very high client retention rate
Very positive reputation in the industry; high call‑to‑appointment ratio
Sense of purpose serving those who protect our families every day
Making a greater community impact across multiple states in a region
Coaching culture focused on positive communication, action, & accountability; we own it
Industry‑leading products & solutions
We Have Industry‑leading Products & Solutions https://www.lexipol.com/resources/blog/fit-for-duty-fit-for-life-lexipol-announces-third-annual-first-responder-wellness-week/
https://www.firstresponderwellnessweek.com/
https://www.salemreporter.com/2025/06/30/updated-salem-police-policies-stricter-for-car-chases-clearer-for-use-of-force/#:~:text=Vehicle%20pursuits%20by%20officers%20have,the%20subject%20of%20national%20debate
The Environment
We have a talented, passionate team eager to continue learning and growing our impact
Workload and commitment best suited to individuals looking for high‑paced, high‑activity, challenging, and varied assignments
We are strategists and optimizers relentlessly focused on outcomes
Lexipol values a comprehensive go‑to‑market team that includes Marketing as a strategic growth driver, providing the opportunity to develop and drive strategies that deliver results
Enjoy positive, collaborative relationships and shared goals between Sales and Marketing
We are a fully remote team that takes work seriously but does not take itself too seriously; we emphasize intentional relationship‑building and collaboration to maintain a strong, connected team
Duties listed are not intended to be exhaustive or exclusive; other duties may be assigned. Management retains the discretion to add to or change the duties of the position at any time.
Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.
Compensation And Benefits Lexipol offers a competitive base salary, monthly, quarterly, or annual incentive, and a comprehensive benefits package including 401(k) with company match and a flexible paid time off plan.
Base pay for this position is $55,000 annual with OTE in the $75‑85k range.
Lexipol Is an Equal Opportunity Employer (EOE) Lexipol, LLC provides equal employment opportunities (EEO) to all team members and applicants for employment without regard to race, color, religion, gender, national origin, age, sex, pregnancy, disability, sexual orientation, gender identity or expression, veteran status, genetic information or any other non‑job‑related characteristic. Lexipol complies with applicable federal, state, and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including hiring, placement, promotion, termination, layoff, recall, transfers, leave of absence, compensation, and training.
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Languages
- English
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