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Head of Digital MarketingWe Love Alfa • London, England, United Kingdom
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Head of Digital Marketing

We Love Alfa
  • GB
    London, England, United Kingdom
  • GB
    London, England, United Kingdom
Apply Now

About

We are seeking a dynamic, strategic, and results-driven Head of Digital Marketing to work for one of the most innovative and collaborative resellers of broadcast, production and content creation technology in the UK.
We are looking for a hands-on leader to report directly to the Marketing Director, and collaborate closely with internal stakeholders to craft and execute digital Marketing strategies that align with overall vision.
CRM & social media strategy & development is a large focus for this role – managing a recent migration to Hubspot – so experience with this platform is needed for this role.
This is a hybrid role (3-4 days in London) offering a basic salary of up to £80,000 + excellent benefits.
The Role
* Develop and implement strategic digital marketing plans to drive customer engagement, growth and expand market presence while keeping an eye on the bigger picture.
* Set and lead the CRM platform strategy and migration to Hubspot.
* Work with the Marketing Director to allocate budgets for a variety of channels (Paid & Organic Social, Email, Website).
* Work closely with Content & Creative to promote a “digital first” content strategy.
* Manage a team of Digital & Content Execs.
* Lead contract negotiations with external suppliers and agencies when needed.
* Lead the business development team, fostering a collaborative and results-oriented environment.
* Oversee the entire sales cycle, from lead generation to closing deals, ensuring targets are met or exceeded.
* Monitor and analyse key performance indicators (KPIs) to guide decision-making.
* Ensure that growth strategies align with the company’s quality and brand integrity commitment.
* Collaborate with Sales and all the front-line teams to ensure a seamless cross-functional customer experience.
The Person
* Extensive experience in a senior B2B or B2C Digital Marketing leadership role from a relevant industry.
* CRM experience using Hubspot.
* Social Media strategy and execution experience (Organic & Paid).
* Ability to strategize across all digital marketing channels.
* Ability to set and justify budgets for all channels.
* Confident creating and presenting strategic plans to C-Suite.
* A strategic thinker who can balance ambitious growth plans with maintaining the highest standards of quality and integrity.
* Strong communication and presentation skills.
* A warm, diligent, and driven leader, a people person - known for achieving success through teamwork and collaboration
  • London, England, United Kingdom

Languages

  • English
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