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E-commerce & Digital Marketing Specialist
- Wath upon Dearne, England, United Kingdom
- Wath upon Dearne, England, United Kingdom
About
We are seeking a highly experienced E-commerce & Digital Marketing Specialist to take ownership of the development, management and ongoing optimisation of our ecommerce websites.
This role combines hands-on website management with digital marketing strategy, ensuring our B2C websites are continuously maintained, improved and optimised to drive traffic and increase online sales.
You will be responsible for the day-to-day operation of the websites, while using SEO and PPC strategies to increase visibility, attract qualified traffic, and maximise conversions.
The ideal candidate is both technical and commercially minded, capable of managing website performance, while ensuring data and digital marketing channels improve performance and revenue.
Key Responsibilities
SEO & Growth Strategy
· Develop and implement ROI-focused SEO strategies across multiple brand websites.
· Conduct keyword research, competitor analysis, and search opportunity mapping.
· Optimise website structure, product pages, and content for search engines.
· Monitor technical SEO issues such as crawl errors, broken links, and page performance.
· Create and manage link-building and authority development strategies.
Paid Advertising & Traffic Growth
· Manage and optimise PPC campaigns, including search engine advertising and paid social.
· Use paid advertising to drive targeted traffi...
Languages
- English
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