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Senior Copywriter - Remote
Reedsy
- Saint Paul, Illinois, United States
- Saint Paul, Illinois, United States
About
Develop a consistent voice and tone for Reedsy’s brand across multiple channels;
Write copy for our landing pages, lead magnets, email campaigns and social media ads;
Come up with new creative ideas to convert our traffic;
Report on modal A/B tests, email campaign stats (open/click rates and goal conversions), and social media ads performance;
Help us segment our audiences to tailor our messaging; and
Work closely with a team of content creators (writers, illustrators, animators, and YouTubers) on ad and modal copy, graphic assets, storyboards, and video scripts.
Person Specification
Both very analytical and highly creative, at ease developing new ideas and tracking their impact through analytics and data crunching;
Experience creating conversion copy for large‑scale campaigns (email and ads) at a fast‑growth startup;
A varied portfolio of copy, with examples across print and digital, from short form to long form and everything in between;
Proven experience shaping brand guidelines and tone of voice;
Familiarity with the publishing industry and writing craft concepts;
Experience with email marketing, conversion optimization and A/B testing;
Track‑record creating significant growth for an early‑stage company or a scale‑up;
Familiarity with Google Analytics and other analytics tools; and
Native‑level English speaker.
Bonus Points
Fluent in multiple languages. Reedsy welcomes applicants of all cultures and backgrounds;
A good dose of ambition, a willingness to learn, and a great sense of fun;
Your writing has been published in some shape or form.
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Languages
- English
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