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Product and Marketing Coordinator Can-Am Off-RoadBRP • Sherbrooke, Nova Scotia, Canada
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Product and Marketing Coordinator Can-Am Off-Road

BRP
  • CA
    Sherbrooke, Nova Scotia, Canada
  • CA
    Sherbrooke, Nova Scotia, Canada
Apply Now

About

YOU'LL HAVE THE OPPORTUNITY TO:

Reporting to the Global Product Manager for Accessories and working closely with the Engineering, Design, Market Intelligence, Planning, Marketing, Sales, and International departments, the Product Coordinator will be responsible for the following:

  • Research market and retail trends, identify opportunities, and manage the portfolio process (category selection and roadmap).
  • Develop project specifications aligned with customer and market needs to guide Design and Engineering throughout the development process.
  • Build and maintain profitability analyses (volumes, penetration, cannibalization) and adjust assumptions during the development cycle.
  • Collaborate with sales regions to optimize the overall offering; define features/benefits (PVA) and selling points for Marketing & Sales.
  • Create and maintain product information (PIM), marketing assets (DAM), and product strategy documentation (dealer/customer training).
  • Continuously identify growth drivers and influence cross-functional teams (Design, Engineering, etc.) from a customer perspective.

YOU’LL THRIVE IN THIS ROLE IF YOU HAVE THE FOLLOWING SKILLS AND QUALITIES:

  • Knowledge of or strong interest in motorsports; understanding of the parts and accessories (PG&A) segment.
  • College degree and/or relevant experience; experience in developing and selling business plans.
  • Strong analytical and scenario-planning skills; ability to manage priorities and multitask.
  • Experience influencing cross-functional teams with excellent interpersonal and communication skills.
  • A good command of English is essential for this position due to frequent interactions with partners outside Quebec
  • Willingness to travel occasionally; with regular meetings in Valcourt (QC)

Position located in the Sherbrooke QC with regular meetings in Valcourt QC, Canada.


ACKNOWLEDGING THE POWER OF DIVERSITY

BRP is dedicated to nurturing a culture that invites, connects, and propels the ambitions of people of all backgrounds, profiles, beliefs and experiences. Ultimately, the diversity and uniqueness of our people fuel our ingenuity and set the course for the path ahead!

For this reason, we value diversity and we strive to always push each other forward to build an inclusive workplace where every employee feels like they belong, where they can grow and find meaning.

AT BRP, WHEN WE TALK ABOUT BENEFITS, WE GO ALL IN.

Let’s start with a strong foundation - You want it, we have it:

  • Annual bonus based on the company’s financial results

  • Generous paid time away

  • Pension plan

  • Collective saving opportunities

  • Industry leading healthcare fully paid by BRP

What about some feel good perks:

  • Flexible work schedule

  • A summer schedule that varies by department and location

  • Holiday season shutdown

  • Educational resources

  • Discount on BRP products

WELCOME TO BRP

We’re a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt and even in the air. Headquartered in the Canadian town of Valcourt, Quebec, our company is rooted in a spirit of ingenuity and intense customer focus. Today, we operate manufacturing facilities in Canada, the United States, Mexico, Finland, Australia and Austria, with a workforce made up of close to 17,000 spirited people, all driven by the deeply held belief that at work, as with life itself, it’s not about the destination: It’s about the journey.

  • Sherbrooke, Nova Scotia, Canada

Languages

  • English
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