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Lead Analyst, User Lifecycle Analytics
- New York, New York, United States
- New York, New York, United States
About
#WeAreParamount on a mission to unleash the power of content… you in?
We’ve got the brands, we’ve got the stars, we’ve got the power to achieve our mission to entertain the planet – now all we’re missing is… YOU! Becoming a part of Paramount means joining a team of passionate people who not only recognize the power of content but also enjoy a touch of fun and uniqueness. Together, we co‑create moments that matter – both for our audiences and our employees – and aim to leave a positive mark on culture.
About Us Paramount Streaming is a division of Paramount that encompasses both free, paid, and premium streaming services including Paramount+ and Pluto TV.
Division Overview We are the Global Content and Lifecycle Analytics team, part of the Paramount Streaming, Data & Insights Group (DIG) team. DIG is a key connector among the Paramount Streaming verticals. The group consists of subject matter experts that prototype, build, and scale data infrastructure and products; assess, aggregate, and analyze data; and shape qualitative and quantitative based narratives and insights, providing stakeholders with decision support, performance clarity and business‑driving recommendations. The User Lifecycle Analytics team works closely with Lifecycle Marketing, Finance, Data Science and DTC Executives to drive subscriber growth and retention.
Role Details The Senior Analyst will report into the VP of User Lifecycle Analytics, and will support a wide range of initiatives, partnering with the Lifecycle Marketing teams, DTC executives and Finance. This role requires the ability to translate complex data into clear, actionable insights and strategic recommendations.
The ideal candidate will possess solid communication skills, an inquisitive nature, attention to detail, and a passion for media, ideally with experience in analyzing user journeys and advanced measurement frameworks.
Your Day-to-Day
Conduct deep‑Dive analyses to generate insights that inform content strategy, product experience, and growth initiatives
Design and operationalize frameworks and models that link user activity (content consumption, platform usage) to downstream subscriber lifecycle outcomes
Identify churn improvement opportunities and risk areas through proactive analysis
Translate complex analytical findings into clear, compelling narratives for executive leadership and cross‑functional stakeholders
Deliver fast, ad‑hoc analyses to address evolving business needs and priorities
Partner with our Research team to integrate qualitative knowledge with quantitative models and metrics
Partner closely with Data Engineering to design scalable pipelines, data models, and dashboards
Integrate AI‑driven tools and automation into daily workflows to enhance efficiency, scale reporting, and unlock deeper performance insights
Basic Qualifications
3‑5+ years of experience in analytics, business intelligence, or data analysis
Proficiency building dashboards in Looker and/or Tableau
Proficiency in SQL for data exploration and analysis
Experience translating complex datasets into clear visualizations and insights
Strong communication skills with the ability to present insights to cross‑functional stakeholders
Ability to manage multiple priorities and ad‑hoc requests in a dynamic environment
Strong solutions‑oriented and critical thinking mindset
Preferred Qualifications
Robust mathematics and statistics background
Experience working with predictive models
Hiring Salary and Benefits Salary: $145,000.00 - $145,000.00, applicable to various geographies. Bonus eligible. Benefits include medical, dental, vision, 401(k) plan, life insurance, disability benefits, tuition assistance, and PTO.
What We Offer
Attractive compensation and comprehensive benefits packages. Check out our full list of benefits here: https://www.paramount.com/careers/benefits
Generous paid time off.
An exciting and fulfilling opportunity to be part of one of Paramount’s most dynamic teams.
Opportunities for both on‑site and virtual engagement events.
Unique opportunities to make meaningful connections and build a vibrant community, both inside and outside the workplace.
Explore life at Paramount: https://www.paramount.com/careers/life-at-paramount
Equal Opportunity Employer Paramount is an equal opportunity employer (EOE) including disability/vet. Paramount is proud to be an equal opportunity workplace and is committed to equal employment opportunity for all. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to paramountaccommodations@paramount.com. Only messages left for this purpose will be returned.
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Languages
- English
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