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Technical Business Analyst
- McKinney, Texas, United States
- McKinney, Texas, United States
About
Business Analyst
with a strong background in
E-Commerce
to bridge the gap between business requirements and technology solutions. The ideal candidate will collaborate with cross-functional teams to gather, analyze, and translate business needs into actionable insights, ensuring smooth execution of e-commerce initiatives and digital transformation projects. Responsibilities
Partner with business stakeholders, product managers, and engineering teams to
gather and document business requirements , use cases, and functional specifications. Conduct
market research, competitor analysis, and customer behaviour studies
to support product and platform enhancements. Translate business goals into
technical and functional requirements , user stories, and process flows. Analyze and optimize
customer journeys, conversion funnels, and order management workflows . Evaluate e-commerce platform performance using
data-driven insights (e.g., Google Analytics, Power BI, Tableau)
to identify areas for improvement. Coordinate with UI/UX teams to ensure
user-friendly and conversion-optimized
designs. Facilitate
requirement workshops, sprint planning, and UAT (User Acceptance Testing)
to validate system enhancements. Work closely with technical teams on
platform integrations
such as payment gateways, ERP, CRM, OMS, and third-party logistics solutions. Support
A/B testing, personalization, and SEO/SEM initiatives
to enhance customer experience and online visibility. Prepare
business requirement documents (BRD), functional specification documents (FSD), and process documentation
for internal and external stakeholders. Skills & Qualifications
Bachelor’s or Master’s degree in Business Administration, Computer Science, Information Systems, or related field. 5+ years of experience
as a Business Analyst, preferably in
E-Commerce, Retail, or Digital Platforms . Strong understanding of
E-Commerce ecosystems
(catalog management, pricing, promotions, cart & checkout, fulfillment, returns, etc.). Hands‑on experience with
platforms like Shopify, Magento, WooCommerce, Salesforce Commerce Cloud , or equivalent. Proficiency in
SQL, Excel, and data visualization tools
(Power BI, Tableau, Google Data Studio). Excellent analytical, problem‑solving, and communication skills. Experience working in
Agile/Scrum
environments with tools like
JIRA, Confluence, or Azure DevOps . Ability to interact effectively with both technical and non‑technical stakeholders.
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Languages
- English
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