Customer Analytics Analyst
Inspire Brands Inc
- Sandy Springs, Georgia, United States
- Sandy Springs, Georgia, United States
About
* This position is required onsite in Sandy Springs, GA 4 days per week, typically Monday through Thursday
Responsibilities
Develop and maintain customer performance reporting, dashboards, and automated analytics that track key customer metrics including acquisition, activation, retention, reactivation, churn, frequency, engagement, and customer lifetime value.
Analyze customer, loyalty, offer, and transaction data to identify trends, opportunities, and risks that inform marketing, product, and digital growth strategies.
Drive the measurement and analysis of loyalty, personalization, and customer marketing initiatives across Inspire Brands, translating large-scale customer data into actionable business recommendations.
Evaluate test-and-learn initiatives, including test/control methodologies and incrementality measurement, to assess the effectiveness of offers, campaigns, and customer experiences.
Communicate complex analytical findings in a clear and compelling manner through presentations, dashboards, and stakeholder‑ready recommendations.
Education Qualifications Minimum: 4‑year degree in Statistics, Data Science, Computer Science, Business Analytics, Operations Research, Mathematics, Engineering, Physics, Quantitative Economics, or another relevant discipline required.
Experience Qualifications
2+ years of data analysis experience using SQL, R, Python, and/or other advanced statistical techniques.
2+ years of reporting and dashboarding experience using Tableau, Power BI, and/or other visualization software.
1+ years of experience with marketing analytics and/or customer analytics (loyalty and lifecycle concepts), including hospitality, travel, retail, or consulting environments.
Required Knowledge, Skills, or Abilities
Excellent oral and written communication skills.
Strong problem‑solving and critical‑thinking skills with the ability to leverage data to structure ambiguous business questions, identify root causes, and develop actionable recommendations.
Advanced SQL and Excel skills.
Conscientious about meeting project deadlines.
Personal integrity, humility, an appreciation for teamwork, and a sense of humor.
Passion for the restaurant industry and desire to train in our restaurants to learn operations.
Self‑starter personality who can operate with minimal supervision.
Ability to travel up to 5% of the time.
Preferred
Experience with Snowflake database syntax and best practices.
Experience creating and maintaining routines and tasks to manipulate raw data to support automated dashboards in Tableau/Power BI or other business intelligence software.
Experience working with test & control group design to measure campaign effectiveness with statistical significance.
Experience working with multi‑channel campaign engagement or marketing data sets.
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Languages
- English
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