Ecommerce Digital Marketing Manager
Hunter & Michaels
- Austin, Texas, United States
- Austin, Texas, United States
About
Location: WFH: within the central time zone (USA)
CPG - Beverage
Channel of Trade: -
Relocation: No: within the central time zone (USA)
Compensation (DOE): up to $100,000 (DOE)
What You’ll Do
Own and optimize our Shopify DTC storefront (site flow, merchandising, upsell strategies, inventory promotions).
Manage marketplace accounts (Amazon, Walmart.com, TikTok Shop, Gopuff, DashMart, QVC).
Lead SEO, product listings, creative content, ratings/reviews, and performance marketing campaigns.
Build reporting dashboards for DTC, Amazon, and retail media performance.
Develop CRM and loyalty retention strategies.
What We’re Looking For
CPG digital marketing experience (beverage a plus).
Strong knowledge of Shopify, Amazon Seller/Vendor Central, Meta, Google, TikTok.
Familiarity with GA4, Shopify Analytics, Amazon DSP, CRM platforms.
Experience with retail media programs (Kroger, Walmart Connect, Instacart).
Experience
Own and optimize our Shopify DTC storefront (site flow, merchandising, upsell strategies, inventory promotions).
Manage marketplace accounts (Amazon, Walmart.com, TikTok Shop, Gopuff, DashMart, QVC).
Lead SEO, product listings, creative content, ratings/reviews, and performance marketing campaigns.
Build reporting dashboards for DTC, Amazon, and retail media performance.
Develop CRM and loyalty retention strategies.
CPG digital marketing experience (beverage a plus).
Strong knowledge of Shopify, Amazon Seller/Vendor Central, Meta, Google, TikTok.
Familiarity with GA4, Shopify Analytics, Amazon DSP, CRM platforms.
Experience with retail media programs (Kroger, Walmart Connect, Instacart).
Education -
Other When submitting your resume (Sarah@HunterM.com), please indicate your experience matches the above requirements.
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Languages
- English
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