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About
Prospect, solicit, and secure new group, corporate, incentive, wellness retreat, and special event business.
Develop and execute strategic sales plans to achieve individual and departmental revenue goals.
Identify new market opportunities and cultivate relationships with key decision-makers.
Conduct sales calls, virtual presentations, site inspections, and client meetings.
Attend industry events, trade shows, networking functions, and community events to generate leads and increase brand awareness.
Maintain an active sales pipeline and consistently pursue qualified prospects.
Account Management
Build and maintain strong relationships with existing clients, meeting planners, travel advisors, and referral partners.
Serve as the primary point of contact throughout the sales process.
Negotiate contracts and pricing within established guidelines.
Follow up on leads, proposals, and contracts in a timely manner.
Ensure accurate client records and account activity within the CRM and sales systems.
Collaborate with Conference Services, Food & Beverage, Spa, Activities, and Front Office teams to ensure successful execution of group programs.
Conduct site visits and planning meetings with prospective and confirmed clients.
Review contracts, group resumes, and event details to ensure client expectations are clearly communicated.
Facilitate smooth transitions from sales to operational teams while maintaining client satisfaction.
Strategic Planning & Reporting
Monitor market trends, competitive activity, and customer feedback.
Prepare sales forecasts, reports, and revenue projections.
Track performance against established goals and identify opportunities for growth.
Participate in weekly sales meetings and contribute to overall departmental strategy.
Partner closely with Marketing to support promotional campaigns, partnerships, and lead generation efforts.
Work collaboratively with all resort departments to maximize guest satisfaction and revenue opportunities.
Foster a positive, professional, and team-oriented culture.
Qualifications Required Experience
1-2 years of hotel, resort, hospitality, or destination sales experience
Proven track record of meeting or exceeding sales goals
Experience managing group sales, corporate accounts, retreats, meetings, or special events
Strong negotiation and relationship‑building skills
Proficiency in Microsoft Office and hospitality sales systems
What Makes You Successful
Self‑motivated and goal‑oriented with a strong sense of accountability
Excellent verbal and written communication skills
Highly organized with strong attention to detail
Ability to prioritize multiple projects while maintaining exceptional client service
Professional, polished, and confident in client‑facing situations
Passion for hospitality, wellness, and creating memorable guest experiences
Physical Requirements
Ability to sit, stand, and walk for extended periods
Ability to tour resort grounds and facilities frequently
Ability to lift and carry up to 25 pounds occasionally
Ability to work on a computer and mobile devices for extended periods
Ability to travel locally and occasionally overnight for sales calls, trade shows, and industry events
Ability to work flexible schedules, including occasional evenings and weekends
Preferred
Experience selling luxury wellness resorts, destination retreats, or upscale hospitality experiences
Established relationships within corporate meeting, incentive, and wellness travel markets
Knowledge of Delphi, Salesforce, Opera, Book 4 Time, or similar hospitality sales systems
Performance Metrics
Group ADR and total revenue contribution
New account acquisition
Client retention and repeat business
Conversion rates and sales pipeline growth
Guest and planner satisfaction scores
Achievement of annual sales goals
Competitive base salary plus incentive/bonus opportunity
Comprehensive health and wellness benefits
Paid time off and holidays
Spa discount and booking privileges
Employee recognition and wellness programs
Lake Austin Spa Resort is an EOE/M/F/D/V and eVerify Employer.
Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.
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Languages
- English
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