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Staff Data Scientist, Marketing Remote - United States
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Staff Data Scientist, Marketing Remote - United States
- New York, New York, United States
- New York, New York, United States
À propos
Location:
At Reddit we continue to grow our teams with the best talent. Were completely remote friendly.
Team Description:
The Marketing Science team at Reddit leverages data to maximize the impact of Reddit’s own marketing investments. We serve as the engine behind our growth, using advanced experimentation, causal inference, and econometrics to understand what drives users to Reddit and what brings advertisers to our platform. We work at the intersection of brand building and performance marketing, ensuring every dollar spent is an investment in the long-term health of our ecosystem.
Role Description:
Reddit is looking for a highly experienced Staff Data Scientist to lead the strategy and technical execution of our Marketing Intelligence efforts. In this role, you will be the primary architect of how we measure and optimize Reddit’s marketing spend. You will focus on two critical flywheels:
B2B Marketing
(acquiring and retaining advertisers) and
B2C Growth
(acquiring and engaging new Redditors).
This is a high-autonomy, high-impact role where you will set the long‑term strategic goals for Reddit’s marketing measurement, influencing senior leadership and defining how we value our brand and performance efforts.
Responsibilities:
Set Long-Term Marketing Strategy:
Define the 2–3 year technical roadmap for marketing measurement. Establish the "North Star" metrics and frameworks that determine how Reddit allocates hundreds of millions in marketing budget.
Optimize Marketing ROI:
Build and refine Media Mix Models (MMM) and Multi‑Touch Attribution (MTA) systems to mathematically quantify the incremental impact of marketing spend.
Bridge B2B & B2C Growth:
Design unified frameworks to optimize marketing aimed at both new advertisers (driving revenue) and new users (driving engagement), identifying synergies where brand awareness for one fuels growth for the other.
Advance Causal Inference & Experimentation:
Lead the design of complex "always‑on" incrementality testing and geo-holdout experiments. Develop methodologies to measure the long‑term "halo effect" of brand marketing on organic growth.
Lead Through Influence:
Collaborate deeply with Marketing, Growth, and Finance to translate complex data insights into actionable budget shifts.
Be the Technical Guide for the Team:
Mentor junior scientists and set the technical bar for code quality and statistical rigor across the Marketing organization.
Minimum Qualifications:
Education:
Advanced degree (Master’s or Ph.D.) in Statistics, Economics, Mathematics, or a related quantitative field.
Experience:
For M.S. holders: 10+ years of industry experience in marketing science, growth data science, or econometrics.
For Ph.D. holders: 6+ years of industry experience.
Domain Expertise:
Deep understanding of the marketing ecosystem, including hands‑on experience with Marketing Mix Modeling (MMM), Incrementality Testing, and Customer Lifetime Value (LTV) prediction.
Technical Skills:
Advanced proficiency in Python or R and SQL. Experience building production‑grade data pipelines and using machine learning for predictive modeling (e.g., churn prediction, lead scoring).
Strategic Communication:
Proven track record of influencing C‑suite stakeholders and "translating" complex statistical concepts into business strategy.
Adaptability:
Experience working in fast‑paced environments where you must navigate ambiguity and build frameworks from the ground up.
Preferred Qualifications:
Experience with Bayesian structural time series or causal inference libraries.
Previous experience in a high‑growth marketplace or social media platform.
A passion for the Reddit community and an understanding of our unique "Ads-as-Content" philosophy.
Comprehensive Healthcare Benefits and Income Replacement Programs
401(k) with Employer Match
Global Benefit programs that fit your lifestyle, from workspace to professional development to caregiving support
Family Planning Support
Mental Health & Coaching Benefits
Pay Transparency:
This job posting may span more than one career level.
In addition to base salary, this job is eligible to receive equity in the form of restricted stock units, and depending on the position offered, it may also be eligible to receive a commission. Additionally, Reddit offers a wide range of benefits to U.S.-based employees, including medical, dental, and vision insurance, 401(k) program with employer match, generous time off for vacation, and parental leave.
The base salary range for this position is:
$217,000 - $303,900 USD
Reddit is proud to be an equal opportunity employer, and is committed to building a workforce representative of the diverse communities we serve. Reddit is committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If, due to a disability, you need an accommodation during the interview process, please let your recruiter know.
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Compétences linguistiques
- English
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