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Technical SEO Manager (WordPressExpert)
- New York, New York, United States
- New York, New York, United States
À propos
Job Overview: We’re helping our client find a Technical SEO Manager (WordPress Expert) to own and scale the full SEO engine—from technical audits and WordPress implementation to content architecture, performance optimization, and conversion-driven organic growth. In this role, you will lead organic performance by improving site health, structure, and UX while working closely with marketing, engineering, and content teams to drive measurable, revenue-focused results.
Responsibilities: Technical SEO (Core Focus)
Own technical SEO audits and implementation across WordPress properties
Improve crawlability and indexation: robots.txt, sitemaps, canonical tags, redirects, pagination, duplicate content, and URL structure
Diagnose and resolve technical issues: broken links, redirect chains, index bloat, crawl errors, orphan pages, schema errors
Implement and validate structured data (schema) to improve SERP visibility
Improve Core Web Vitals, site speed, and UX performance (LCP, CLS, INP)
Monitor technical performance using tools like Screaming Frog, GSC, and PageSpeed Insights
Collaborate with engineering to implement SEO-friendly site architecture and scalable templates
WordPress Ownership & Implementation
Be the SEO owner inside WordPress: page templates, content modules, categories/tags, internal linking, metadata, and technical settings
Work with WordPress themes/builders and maintain best practices for SEO-safe development
Manage and optimize SEO plugins (Yoast/RankMath), caching plugins, and performance tools
Implement page-level optimization including titles, meta descriptions, headers, and internal linking strategies
Maintain clean taxonomy and ensure content structure supports topical authority and discoverability
Ensure WP changes do not break tracking, conversions, or SEO health
Content Strategy (SEO-Driven)
Build a keyword strategy and content roadmap focused on high-intent lead growth
Create content clusters that build authority and rank for competitive matchmaking and relationship terms
Optimize existing content for ranking + conversion (CTR, intent match, on-page structure)
Partner with writers to produce content that ranks and drives qualified leads
Own internal linking strategy to strengthen authority and funnel users to conversion pages
Analytics & Reporting
Track organic growth performance via GA4, Search Console, Mixpanel (if needed), and SEO tooling
Report weekly/monthly on rankings, traffic, conversion rate, lead quality, and revenue impact
Run technical and content experiments to improve performance
Build dashboards that connect SEO work to business outcomes
Must-Have:
4–7+ years of SEO experience with deep technical proficiency
Advanced WordPress experience (must be able to implement changes directly in WP)
Strong understanding of technical SEO, schema, site architecture, and indexation strategy
Strong knowledge of Core Web Vitals and performance optimization
Experience with SEO tools: Ahrefs/SEMrush, Screaming Frog, GSC, GA4
Strong analytical skillset and ability to translate data into action
Clear communication and ability to work cross-functionally
Nice-to-Have:
Experience scaling SEO for a consumer subscription, marketplace, or lead‑gen business
Experience with programmatic SEO, city pages, or templated landing pages
Familiarity with CRO and landing page optimization
Experience with A/B testing and experimentation frameworks
Basic HTML/CSS knowledge and comfort working with dev teams
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Compétences linguistiques
- English
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