Company details are confidential
(Closed)Innovative Swiss Software House
Digital Copywriter
- SEOCopywriter+2XXXX
- SEOCopywriting+2XXXX
- Lausanne, Vaud, Switzerland / Switzerland
- SEOCopywriter+2XXXX
- SEOCopywriting+2XXXX
- Lausanne, Vaud, Switzerland / Switzerland
Company
About
Swiss software innovator delivering premium digital signage and AI driven marketing analytics solutions to organizations worldwide.
Perks & Benefits
- Competitive salary
- High degree of independance
- Steep learning curve and support for continuous development
- Entreprenarial environement
- Opportunity to make an impact and see rewarding effects
Vacancy
Who you are
- Proficiency in Microsoft Office, Google Ads, and other relevant marketing tools
- Hands-on experience as a Digital Copywriter in the software industry with a proven track record of successful deliveries in user experience initiatives (Please provide a portfolio showcasing previous copywriting)
- Familiarity with SEO best practices, user experience (UX) and analytics
- Curious and creative self-starter; ability to work independently with a strong drive for results and can-do attitude in a fast-paced environment
- Bachelor’s degree in marketing, communications, related field, or relevant work experience
Your tasks
- Develop engaging and persuasive written content for a wide range of marketing materials — everything from banner ads to landing pages, blog posts, long-form articles and integrated marketing campaigns
- Contribute to the company’s website visibility and organic traffic growth through developing and implementing efficient SEO strategies, and SEO-friendly content
- Understand target audiences, market trends, and competitor strategies to create copy that addresses customer needs and preferences
- Implement and analyze A/B tests to optimize marketing content and strategies for better user engagement and conversion rates
- Monitor and analyze content performance, customer feedback and key SEO metrics from various channels to identify areas for improvement
Required skills
- SEO
- Copywriting
Work experience
- SEO
- Copywriter
Languages
- English
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