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A Marketing Analytics Assistant has to gather information and analyse them in order to take marketing decision. She/he identifies trends, analyses competitive markets, and gathers analytics from social media, web analytics & data ranking. Determining the appropriate optimization on social medias or websites and preparing reports are one of the main tasks. She/he needs to also often work closely with the sales team.
The more important skills required are: statistical knowledge, a strong attention to details and strong communication skills. A Bachelor of Science in Marketing, Digital Marketing, or Communication is a minimum requirement.